Water – Our Precious Resource

by John Hamlin 25. March 2010 09:29

With our attention turned to water this week, we should not cease shedding light on the grave issue and encouraging dialogue and action. To my delight, over this past week my twitter page has been flowing with facts, articles, and initiatives to bring attention to and raise awareness of the global water crisis.

Annie Leonard’s “Story of Bottled Water” was released on Monday 22nd, and hopefully will serve its’ purpose to awaken us to the startling truth of bottled water. For those less in touch with the subject, the goal is to share some of the cold, hard facts regarding the bottled water industry and their creation of consumer dependency. Not only does this dependency cost us a fortune for an already free and in most cases perfectly safe resource (our tap water), but it has also instills the illusion that bottled water is safer; the resulting trend is depleting our natural resources and adding to plastic landfill waste at an alarmingly unsustainable rate. Imagine that while 1 billion people lack access to safe drinking water, the rest of us have been duped into spending billions of dollars on it in bottled form when we can easily (and freely) just turn on the tap! To put it in perspective, bottled water is no cleaner, is harmful to the planet and its inhabitants, and costs up 2,000 times the price of tap water.

In the United States alone, we consume approximately 500,000,000 bottles of water each week.

What can we do?

The truth doesn’t have to be discouraging; we can use these facts to inspire action and turn things around. Already in the last year bottled water sales have fallen slightly, and this number is wholly in the hands of the consumer – demand less bottled water, and there will be less manufactured. Be proud to use your reusable water bottle, filled with clean and safe drinking water from the tap – a resource we should truly feel grateful to have at our fingertips. Particularly in contrast to those 1 billion who have to walk many miles to find the only water available to them, which is often contaminated. Makes turning on the tap not only seem the sensible choice, but the moral one.

One of our goals at Green Benefits is to help spread knowledge of the world water crisis, the damage that bottled water is doing, and to provide safe reusable bottles for you to use as promotions or fundraises so that you can simultaneously raise awareness and funds while giving incentive to TAKE BACK THE TAP!

Check out “The Story of Bottled Water”


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